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For publishers

Know which traffic earns.

MyFunAds connects your audience with relevant campaigns and focuses on the signals that matter — clicks, conversion rate, EPC and approved conversions — so you can put more of your traffic behind what performs.

How traffic becomes revenue

Choose a traffic source to follow its path through the network.

Illustrative example
01 Traffic sources

02 Audience matching

  • Finance readers
  • Deal seekers
  • Tech enthusiasts
  • Travel planners

03 Matched offers

  • CPLFinance lead
  • CPSShopping sale
  • CPAApp install
  • CPCTravel visit

04 Conversion outcomes

  • Approved—
  • Pending review—
  • Rejected—

02 / TRAFFIC INTELLIGENCE

The numbers that matter, illustrated.

An example of the metrics publishers focus on. Filter by period and source to see how clicks, conversion rate and EPC relate to each other.

Demo data Generated in your browser for illustration. It isn't real MyFunAds data, and it isn't a view of any live platform.

Period
Traffic source

Clicks — Tracked visits sent to offers
Conversions — Actions, leads, sales or valid clicks
Conversion rate — Conversions ÷ clicks
EPC — Approved earnings ÷ clicks

Daily clicks

    Conversion funnel

    Stage-to-stage rate

      Traffic sources

      Select a column to sort
      Traffic sources, demo data
      Source

      Conversion status

        Earnings are based on approved conversions, as defined by each campaign's terms.

        03 / HOW IT WORKS

        Discover, track, optimize, then earn.

        Working with MyFunAds is a loop. Every cycle gives you better data about what your audience responds to.

        1. 01

          Discover suitable offers

          Explore campaigns that fit your audience, content and markets, and review each campaign's model and terms before you promote it.

        2. 02

          Track performance

          Follow clicks and conversions for each campaign, so you can see which sources and placements actually convert.

        3. 03

          Optimize your traffic

          Put more effort behind the offers, sources and placements with the strongest conversion rate and EPC.

        4. 04

          Earn on approved conversions

          Earnings are based on approved conversions, as defined by each campaign's terms.

        Then repeat, with better data each time.

        04 / EARNING MODELS

        What triggers earnings.

        Each campaign is built on one performance model. This is the event that counts in each.

        • CPA Cost per action A completed action

          Such as a registration or installation.

        • CPL Cost per lead A qualified lead

          A lead that meets the campaign's criteria.

        • CPS Cost per sale A completed sale

          A tracked customer completes a purchase.

        • CPC · CPM Click or impression based A qualifying click, or 1,000 impressions

          CPC: cost per qualifying click. CPM (cost per mille): cost per 1,000 ad impressions.

        • RS Revenue share Generated revenue

          A share of revenue from the users you refer.

        05 / PARTNERSHIP

        What makes a strong partnership

        • Quality traffic Real audiences with genuine interest — what performance models reward.
        • Respecting campaign terms Each campaign has its own rules on promotion and placement.
        • Open communication Sharing what works, and what doesn't, leads to better matches over time.
        • Thinking long term The strongest results come from partnerships that keep improving.